About us
Communication is essential!
Our commitment to quality ensures that you find the best sporting goods for your needs. We focus on providing a wide range of equipment, apparel, and accessories for every athlete.
Start with the customer – find out what they need and provide it to them.
Top quality gear
Our products are selected for performance, durability, and style. We ensure that every item meets our high standards to enhance your sporting experience.
Start with the customer – find out what they need and provide it to them.
Unique sporting experiences.
Meet our team
Dedicated experts fueling our passion for sports
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the store. He is passionate about sports and dedicated to providing the best products and customer service.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Retail Director in the sporting goods industry, Mich has helped the store to thrive. Mich is among the best minds in sports retail.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in sports who can say they love what they do. She mentors 100+ in-house staff and looks after the community of thousands of sports enthusiasts.
Iris Joe
Chief Financial Officer
Iris, with her extensive experience in sports retail, helps us understand customer needs and improve our offerings. She is determined to drive success and delivers her expertise to elevate our store's performance.